In the fast-paced world of sim racing, where virtual cars zip around meticulously recreated tracks, the connection between this thrilling hobby and mental health might not be immediately evident. However, as we join Scott in his drive and chat about sim racing, it becomes clear that this digital pursuit has a profound impact on our well-being. The Positives: A Joyride for the Mind 1. Community Connection: Sim racing provides…
Category: Marketing
With 20+ years of blazing creative trails in motorsports marketing through photos, videos, social media and more.
In the fast-paced world of RC car enthusiasts, the thrill lies not only in the speed of the vehicles but also in the excitement of unboxing a meticulously designed package that promises an extraordinary racing experience. As a passionate RC car hobbyist, I recently delved into the world of box design using a dynamic duo of creative software – Blender and Illustrator – to craft the perfect packaging for…
The choice between a dual-clutch transmission (DCT) and a continuously variable transmission (CVT) in the context of off-road vehicles like the Can-Am Maverick Pro R and the Speed UTV, designed for specific terrains like Baja and dunes, can be influenced by various factors. Let’s analyze the two vehicles in the context of their intended use cases: Can-Am Maverick Pro R: Intended Use: Baja and Remote Desert Terrain Transmission Options:…
In motorsport, where dreams are fueled by adrenaline and ambition, sim racing has emerged as the first rung on the ladder to achieving those dreams. Whether you’re a budding racer or a seasoned driver looking to hone your skills, the journey begins in the virtual realm. This comprehensive guide will explore the ideal pathway into sim racing, comparing and contrasting three popular simulators: Automobilista 2, Assetto Corsa Competizione, and…
In the dynamic world of motorsports, the line between reality and simulation has become increasingly blurred, thanks to the fascinating realm of sim racing. From cultivating young talents like William Byron to captivating Formula One champions like Max Verstappen, sim racing has evolved into a powerful tool that not only mimics real-world experiences but also enhances them. This article delves into the past, present, and future of sim racing,…
With over 70 hours of livestream footage from Speed UTV live streams, the task of finding common topics over the 100-plus episodes seemed daunting. Enter Davinci Resolve Beta 18.5. While it is not uncommon to edit from text the integration into this version made it much simpler to scour hours of video in order to tell a story. Here is one of safety.
A Lifelong Adventure: How Jock, My Beloved Dogo Argentino, Transformed My NASCAR Videos, and My Life In the vast realm of social media, a serendipitous encounter changed the course of my life. It was on Facebook that I stumbled upon a photo that instantly stole my heart—a captivating Dogo Argentino named Jock. Little did I know that this gentle giant would become not only my loyal companion but also…
Introduction: Off-road racing has always been a thrilling spectacle, captivating enthusiasts with its adrenaline-fueled action and rugged terrain challenges. Starlink has revolutionized the viewing experience in the dynamic world of motorsports by live streaming directly from the cars of legendary racers Robby Gordon and Max Gordon at the 2023 NORRA 1000 event. Harnessing the power of cutting-edge technology, we combined the Starlink Mobility dish, Yolobox Live, and GoPro cameras to…
The world of off-road and motorsports is more exciting than ever, and with the rise of live streaming, it’s now possible to share that excitement with a global audience. Whether competing in a UTV race, hitting the dunes in your sand car, or tackling the most challenging terrain in a rally raid, live streaming is a great way to bring your fans along. In this article, we’ll look at…
In the past, creating presentations often involved a lot of time searching for the perfect image to represent the pitched idea. We would spend hours scrolling through Google search results, trying to find that one image that would convey the message we wanted to get across. But with the advent of AI technology, we can now create images that perfectly represent our ideas without relying on pre-existing photos. One…
As technology advances, it’s becoming increasingly clear that artificial intelligence (AI) will play a major role in shaping the future of graphic design. One area where this is particularly evident is in the design of iconic liveries, such as those seen on NASCAR race cars. We can expect even more revolutionary developments in graphic design as we progress, with AI playing an increasingly important role. Whether it’s in creating…
Artificial intelligence in design is a hot topic in the industry, and for a good reason. AI-powered design tools have the potential to revolutionize the way we create and conceptualize designs, including event logos. One of the significant challenges in the design process is coming up with fresh, creative, and impactful concepts. This can be time-consuming and labor-intensive, especially for event logos that need to be eye-catching and memorable.…