AI and the Future of Graphic Design: A Look at Iconic Liveries, NASCAR, and Car Design in the Year 2100

As technology advances, it’s becoming increasingly clear that artificial intelligence (AI) will play a major role in shaping the future of graphic design. One area where this is particularly evident is in the design of iconic liveries, such as those seen on NASCAR race cars. We can expect even more revolutionary developments in graphic design as we progress, with AI playing an increasingly important role. Whether it’s in creating…

Speed Stack

I’m proud to have been a part of the development of the speed UTV stack, which includes robbygordonoffroad.com, speed tools, and speed energy. Using WordPress multi-sites on an AWS EC2 server, I brought these sites together and funneled them into speedutv.com. I played a vital role in the design and functionality of the site, including handling backend and frontend development, graphics, logos, photography, copywriting, and video production. My efforts…

Music City GP Showcar

A real quick job on the fly to provide the Big Machine Music City Grand Prix with a show car to help promote the IndyCar Music City Grand Prix in Nashville, TN. Stadium Super Trucks was a part of the weekend festivities and turned out to be the fan favorite.

Grand Prix of Long Beach Liveries

Mountain Dew: Dewcision. An exercise in Anxiety.

As an up-and-coming designer at Hendrick Motorsports, I was thrilled to be given the opportunity to design the paint scheme for Dale Earnhardt Jr’s No. 88 Mountain Dew car. However, as I began to work on the project, I quickly found myself consumed by anxiety and imposter syndrome. I had always been a fan of Dale Jr, and I knew that his fans were some of the most passionate…

To The Moon

If you have ever been to a Stadium Super Truck race in person you know one thing. That off-road on-road formula usually wins the weekend, regardless of the category showcasing the motorsports event. Indycar, V8 Supercars, and NASCAR all recognize the genius behind Robby Gordon’s high flying Stadium Super Truck Series. It’s the most visually stimulating motorsports series in the world. A quick glance at the Series Facebook page…

Vector to 3d to Track

I frequently got my ‘feelings’ bruised while working at Hendrick Motorsports as the graphic artist. Scrolling the web, comments like “Hendrick needs to fire the graphic designer,” along with “It’s like they are not even trying.” Over time I began to process the criticism differently by not taking any of it personally. There are so many talented graphic artists, many of them on Instagram and reddit that have taken…

NASCAR PAINT SCHEME Vector Templates

2016 Hendrick Motorsports Paint Schemes Template inherited from the previous graphic artist. Template inherited from the previous graphic artist. Changed the background to simplify. 2017 Hendrick Motorsports Paint Schemes New body style with the Camaro ZR1 called for a new template. Derived off 3d Model prior to car ever been shown. Body shading via 3ds .png converted to vector. 2018 Hendrick Motorsports Paint Schemes 2019 Hendrick Motorsports Paint Schemes…

The NASCAR paint schemes nobody ever saw.

Looking through an old hard drive that I know I have bitcoin I purchased back in 2014. I hope I can find them. In the meantime enjoy these schemes I did while working over at Hendrick Motorsports.

Concept to Reality. It looked good from a distance but did anybody really see it up close?

View this post on Instagram A post shared by bc (@bobbychuck31)

Does Tatoo Tequilla have Stadium Super Truck Ambitions?

A brief History of Tequila

Covering the Dakar Rally. Multi-day, back to back Run and Gun Projects

This collection is from a youtube playlist that only contains Dakar Rally from Africa (and the Central Europe Rally.) I’ll add South America Dakar later. The pic to the left was taken in Néma, Mauritania, back in 2006. Two years later the organizers would relocate the Dakar Rally to South America. Currently the Rally is been run in Saudi Arabia Perhaps one day it can come to the United…